OptiCommerce Connect: Bristol
Future-Proofing Your Practice: Creating a Digital Footprint That Draws Patients In
Wednesday 5th November
Village Hotel Bristol
Join the OptiCommerce Team for a day of eyecare insights from industry leaders.
The event consists of a tea & coffee reception, insights on how to acquire new customers, a range of special guest speakers, key learnings on how to increase customer retention and value, and finally a Q&A session.
Don't Take Our Word For It...
Conor Heaney, Founder of Optical Success Academy and Optometrist, shares his thoughts on our recent OptiCommerce Connect event in London.
Conor is one of our key speakers and adds a wealth of valuable insights to the day, both from his background as an optometrist and his undeniable success as an industry-leading marketing guru.
↓ Scroll down to see the agenda
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The Agenda
09:30 - 10:30
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Arrival, Refreshments and Networking with Sponsors
Enjoy coffee and pastries on arrival. Take this time to explore the exhibitor area, meet our sponsors and see the latest technology and services available to optical practices. It’s also a relaxed opportunity to connect with peers before the sessions begin. |
10:30 - 10:45
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Welcome and Overview of the Day
Emma Craigon, Sales Executive, will set the scene for the event. She’ll outline the day’s agenda and explain how each session links together around three themes: acquiring new customers, retaining them and using technology to improve practice performance. |
10:45 - 11:15
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Acquisition - How to Win New Customers (Part 1)
Richard Bentley, Customer Success Manager, will focus on the first steps of customer acquisition. He will share insights on digital campaigns that consistently deliver new patients, what channels provide the best value and how to turn early interest into actual bookings. Expect practical tips that you can put into action immediately. |
11:15 - 11:30
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Exclusive Sponsor Presentation
One of our partners will showcase how their solution is helping optical practices expand and improve patient experience. This short session is designed to give you practical examples of innovation in action.
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11:30 - 12:00
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Breakaway Slot - Explore your Opportunities with Sponsors
A chance to stretch your legs, grab refreshments, and talk with sponsors about how their products and services could support your practice. |
12:00 - 12:30
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Exclusive Sponsor Presentation
Another partner will share their perspective on the challenges and opportunities facing today’s optical practices, with a focus on practical solutions that deliver results.
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12:30 - 13:00
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Acquisition - How to Win New Customers (Part 2)
Building on the first session, Chris Mantle, Head of Digital Marketing, will look at how to scale your marketing. He’ll cover advanced tactics such as multi-channel campaigns, optimising paid search and social for better returns and building a consistent pipeline of new patients. |
13:00 - 14:00
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Lunch and Networking
Take a break and enjoy lunch. This is also a valuable time to continue conversations with speakers, peers and sponsors in a more informal setting. |
14:00 - 14:30
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Practice Management Software & Marketing
Emma Craigon will explore how practice management systems and marketing can work together. She will show how better integration improves efficiency, provides richer patient data and supports marketing campaigns that directly improve business results. Real examples will demonstrate the difference technology can make.
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14:30 - 15:10 |
Retention: How to Keep and Grow Customer Value
Paul Clare, Co-Founder of OptiCommerce, will lead this session on patient retention. He will share proven ways to increase loyalty, communicate more effectively, and keep patients coming back. The session will also explore how to identify opportunities for upselling and cross-selling, turning existing patients into long-term advocates. |
15:10 - 15:20
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Q&A Session
Open the floor to questions. This is your chance to get direct answers from the speakers and share thoughts on the day’s topics.
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15:20 - 15:30
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Afternoon Coffee and Networking Recharge with refreshments, meet more exhibitors and take the opportunity to ask follow-up questions from earlier presentations. |
15:30 - 16:30
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CPD Session with HOYA
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16:30 - 17:30
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Digital Audit Review with Team
The Ocuco team will close the day with a hands-on digital audit. This session will help you review your current online performance, highlight gaps and opportunities and leave you with clear actions to strengthen your digital strategy. |
Our Sponsors







Get Your FREE Digital Audit at OptiCommerce Connect
Register for the event and get a complimentary digital audit of your website! Preview the valuable insights we offer to help increase your visibility, enhance customer engagement and drive more sales and appointment bookings.

Hear from Our Sponsors
Randeep Gill, Commercial Director at HOYA, shares his insights on the recent OptiCommerce Connect event in London. OptiCommerce Connect is a highly informative event, offering key insights into marketing growth for independent eyecare practices. Attendees will gain valuable knowledge and strategies to elevate their business.
About OptiCommerce
OptiCommerce was founded in 2008 to deliver tailoured online solutions for the optical industry. As a recognised Google Partner, we employ advanced digital strategies to help optical businesses thrive online. The team includes many with eyecare backgrounds, providing a deep understanding of patient care and industry-specific challenges.
The truth is
in the numbers:
500+
Customer Websites
15+
Years of Eyecare Experience
10+
Countries Worldwide